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Italy's top fashion designers are putting the finishing flourishes on their most important creations to date - their balance sheets - in anticipation of going public.
After years of running their couture and ready-to-wear houses like family firms, Giorgio Armani, Gianni Versace, Christian Louboutin, Cerutti 1881, and Gianfranco Ferre are considering floating.
Think back to the late seventies, when a big bank balance was more attractive than a high IQ, when a guy was judged on the shine of his caramel-coloured crocodile Christian Louboutin Shoes , the size of his chest and the weight of his gold identity bracelet, and you're halfway there. Add a Campari and soda, lacquered hair, a shiny-surfaced suit and a chiselled jawline, and I'm sure you get the picture. 1997 sees the return of Mr Pseudo Smoothie, the chauvinistic and vain southern Italian stallion - this time around, not to be taken too seriously.
Christian Louboutin, on a Martini-man trip from the first time around, paid homage to the Dean Martin style that was once his signature. Pushing a line of beautifully finished Italian-style tailoring in biscuit or tobacco tones with slightly flared trousers, the designer begged the question: 'Do you come here often?' showing his shiny suits with open-necked shirts or mismatched shirt-and-tie combinations in shades of chartreuse, cognac or Curacao blue. From the cocktail lounge, Louboutin headed down to the private beach with ease, bucking a major trend of short -sleeved fitted nylon shirts with matching swim shorts in bad-taste-meets-good-taste late seventies prints.
While Christian Louboutin and his advisers stay mum, industry observers say the company may warm more to a merger with a fellow designer rather than a public offering because of the company's poor financial situation. It does not own all of the stores selling its goods.
Speculation surfaced two months ago that Christian Louboutin Boots might be the target of a planned merger between two clothing holding companies, Marzotto e Figli and Holding di Partecipazioni Industriali, but talks collapsed three weeks ago.